Voice Styles
Hard sell
A voice style that emphasizes the ideas of urgency (“only tomorrow,” “only this weekend”) and opportunity (“enjoy it,” “do not miss it”). It is mainly used in advertising or promotional pieces.
UNIVERSAL ORLANDO RESORT
Hard sell – TV – Ad
AUDIO CAR
Hard sell – Radio – Ad
SACOLÃO SÃO PAULO
Hard sell – TV – Ad
COPÉRDIA
Hard sell – Radio – Ad
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